Tuesday 5th November 2024

    From the Editor's Desk

    A Small Business Owner's Guide to Getting Political

    After Danielle Romanetti, the owner of Fibre Space in Alexandria, Virginia, hosted Kamala Harris's visit in 2021, she saw a $30,000 windfall—and a surge in troll attacks. How she suggests dealing with attention, even if it's negative.

    Politicians dropping into local shops to chat with the owners and customers is a classic part of American politics. Just as predictable as the folksy photo ops is the backlash that often follows, when media outlets dissect the visit and members of the opposing party scrutinize the motivations of the shop owners.  


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