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Retail Insight

  • How to design a promotional strategy that works for apparel retailers
    Simon-Kucher

    Inundating customers with consistently broader and deeper promotions is not necessarily the answer and excessive promotions have been proven to hurt retailers' bottom lines. Retailers must instead respond to this change in consumer behavior with promotional strategies that guide targeted customer segments through a migration path, linking the strategy to the objective for each customer segment to increase customer loyalty, and, therefore, the overall health of the business. Facebook Twitter Linkedin Email

  • Are retail companies more vulnerable to activism?   Are retail companies more vulnerable to activism?
    Sullcrom

    Consumer and retail companies are more vulnerable to activism than non-C&R companies.These activism could fall into legal/structural or economic/performance-related. Facebook Twitter Linkedin Email

  • How e-commerce is creating a fresh demand for logistics real estate  How e-commerce is creating a fresh demand for logistics real estate
    Prologis

    E-commerce sales are growing 20 percent annually. This growth is an important new driver of demand for logistics real estate as traditional distribution activities (to store) transition to fulfillment centers (direct to customer). As e-commerce retailers seek to drive profitability, to differentiate their offerings and to improve time to market, logistics facilities are increasingly viewed as revenue drivers. Facebook Twitter Linkedin Email

 
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