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Retail Insight

  • How retailers and CPG manufacturers can collaborate to create offers that will make a difference

    It's not just that CPG manufacturers can help retailers gain insights into consumer digital behaviour, nor merely that manufacturer offers need to shift to more targeted, mobile-friendly formats. It's also that this transformation changes both business needs and power dynamics within and across organizations. Facebook Twitter Linkedin Email

  • How the agile supply chain can do wonders for your business  How the agile supply chain can do wonders for your business

    Sales & Operations Planning (S&OP), the matching of demand and supply, is the critical element in achieving these objectives. It is the engine of the company. The S&OP plan is, in effect, the operating plan of the company. It determines the financial, operational, and customer results for the short and longer terms, enabling the company to operate with agility while managing significant changes and risk. Facebook Twitter Linkedin Email

  •  What makes this a new age for shopper marketing What makes this a new age for shopper marketing

    Shopper marketers are turning to a digital and data-driven approach to their campaigns, and they're looking beyond the brick-and-mortar store walls to execute them. Shoppers aren't just in-store anymore - they're everywhere. Facebook Twitter Linkedin Email

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